Professor Gordon Guoen Liu, PKU BOYA Distinguished Professor; Dean, Institute for Global Health and Development, Peking University; Vice Dean of PKU Faculty of Economics and Management; MOE Yangtze River Scholar Professor of Economics at PKU National School of Development; and Director of PKU China Center for Health Economic Research. Previously, he was on fulltime faculty at University of Southern California, UNC-Chapel Hill, PKU Guanghua School of Management. He served as the President of Chinese Economists Society, and founding chair of the ISPOR Asian Pacific Consortium.He has held many distinguished roles in public services, including co-organizing the “US-China Track II Dialogue on Health”, serving on the China State Council Health Reform Advisory Commission; associate editor for SCI academic journals of Value in Health (2001-2012), Health Economics (2013 -); and China Economic Quarterly (2013-2017), the Editor-in-Chief for China Journal of Pharmaceutical Economics (2006 -). Prior to joining Peking University, he was on fulltime faculty at University of Southern California, and University of North Carolina at Chapel Hill, and Peking University Guanghua School of Management. He was the 2004-2005 President of Chinese Economists Society (CES), and the 2004-2006 President of the ISPOR Asian Pacific Contortion.

Currently, he is leading two major global health projects: 1) The Planetary Health Axis System (PHAS), an AI driven multi-axis digital system aiming to track the global development dynamics and the human footprints against the planetary boundaries; and 2) The Survey of Medical Assessment for Robotic Technology (SMART), a nationally multicentered economic panel study that assesses robotic surgeries compared to conventional approaches.